Words by Mr Bemjamin Seidler
When the Milano Thunder boxing team was founded in 2010, the Italian fashion label Dolce & Gabbana became its naming sponsor from the outset. Featuring boxers from Belém in Brazil to Marcianise in Italy, the particularly well-dressed international team has gone from strength to strength.
In its first season, Dolce & Gabbana Milano Thunder, which fights in the World Series of Boxing, came second in its group. Star boxer Mr Sergìj Derev'jan?enko triumphed in the middleweight category while Mr Clemente Russo won the heavyweight finals, both punching their way to prize titles. Mr Russo has qualified for this year's London Olympics along with three other Italian boxers from the D&G team.
Dolce & Gabbana Milano Thunder's acquisition of French boxer Mr Ludovic Groguhé, who led Paris United to victory in the individual finals for his weight division, is set to make this year's matches all the more adrenaline fuelled. On 9 March, the team will once again face Paris United in its quest to conquer the 2012 WSB one punch at a time, and Mr Groguhé could be the difference.
Having designed the Italian "Nazionale" football team's formal uniforms for the 2008 World Cup, Mr Domenico Dolce was ready to delve further into sport: "Boxing requires discipline, willpower and courage - values we firmly believe in and that we try to pour into everything we do," he says.
"With this project we want to emphasise once more the importance sports have for us, both as a source of inspiration for our creativity and as a very effective vehicle for healthy, real, down-to-earth values," says Mr Stefano Gabbana, a keen boxer himself. It's clear that the design duo know how to sartorially float like a butterfly and sting like a bee both in and out of the ring.