For many men the watch that peeks out from beneath their shirt cuff is what defines their style. Whether it's stainless steel or rose gold, Swiss or Japanese, sporty or elegant, the timepiece a guy chooses to wear says a lot about him, not the least of which is his income bracket. That's why, despite the ubiquity of the time-telling mobile phone, global sales of luxury timepieces have never been stronger. It's against this backdrop that the watch industry, in the form of manufacturers, retailers, journalists and enthusiasts, gathers twice each year in Switzerland - first in January at the Salon de la International Haute Horlogerie (SIHH) in Geneva, and then in spring at Baselworld in Basel - to see what the top brands will be selling through the rest of the year. Here, we take a look at 10 of the most promising new releases of 2012.