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El Primero Chronomaster 1969 42mm Rose Gold and Rubber Watch, Ref. No. 18.2043.400/69.R576


Elite Ultra-Thin Roman Dial 40mm Stainless Steel and Alligator Watch, Ref. No. 03.2010.681/11.C493


Defy Classic Automatic 41mm Ceramic and Rubber Watch


El Primero Chronomaster 42mm 1969 Rose Gold and Alligator Watch, Ref. No. 18.2040.4061/69.C494
El Primero 42mm Stainless Steel and Alligator Watch, Ref. No. 03.2080.400/01.C494
Elite Ultra-Thin 40mm Stainless Steel and Alligator Watch, Ref. No. 03.2010.681/21.C493
Defy Classic Automatic 41mm Ceramic and Rubber Watch
DEFY El Primero 21 Chronograph 44mm Brushed-Titanium, Alligator and Rubber Watch, Ref. No. 95.9002.9004/78.R584
DEFY El Primero 21 Chronograph 44mm Brushed-Titanium Watch, Ref. No. 95.9000.9004/78.M9000
Pilot Type 20 Extra Special Automatic 40mm Bronze and Nubuck Watch
Power Reserve 40mm 18-Karat Rose Gold and Alligator Watch, Ref. No. 18.2121.685/01.C498
El Primero Automatic 42mm Stainless Steel and Alligator Watch, Ref. No. 03.2040.400/69.C494
El Primero 410 42mm Stainless Steel and Alligator Watch, Ref. No. 03.2097.410/51.C700
Elite 6150 42mm Stainless Steel and Alligator Watch, Ref. No. 03.2270.6150/01.C493
Elite Moonphase 40mm Stainless Steel and Alligator Watch, Ref. No. 03.2143.691/01.C498
El Primero Chronomaster 42mm Stainless Steel and Alligator Watch, Ref. No. 03.2080.4021/01.C494
Pilot Type 20 Extra Special 45mm Bronze and Nubuck Watch, Ref. No. 29.2430.679/21.C753
El Primero Chronomaster 1969 42mm Stainless Steel and Alligator Watch, Ref. No. 03.2040.4061/69.C496
Heritage Pilot Ton-Up 45mm Stainless Steel and Nubuck Watch, Ref. No. 11.2430.4069/21.C773
El Primero Sport 45mm Stainless Steel and Alligator Watch, Ref. No. 03.2280.400/01.C713
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The Modern Marvel
It’s not all about El Primero chez Zenith. The in-house movement that powers its slimmer, time-only timepieces (occasionally with a moonphase) is the pristine Elite automatic. Conceived in the 1990s, it was the first movement in Switzerland to be engineered using computer-aided design technology.

The Merciful Mutiny
In 1975, the order came from Zenith management to cease all production of mechanical watches and make way quartz technology. This meant scrapping the relatively young El Primero chronograph’s tooling. The foreman of Workshop 4, Mr Charles Vermot, had other ideas. Refusing to see a decade of his life tossed on the scrap heap, he furtively stored everything – tools, presses, cutters, cams, plans, the lot – in a dusty attic, for later retrieval. And thank goodness he did.

The Prize-Winning Flight
In 1909, the Daily Mail offered a £1,000 prize to the first man to fly the English Channel in a heavier-than-air, powered aircraft. That man was French inventor Mr Louis Blériot, who flew from France in his own Type XI monoplane. On landing atop the White Cliffs of Dover after struggling through early-morning fog, his Zenith watch, “which I use regularly, and cannot recommend it highly enough”, told him the flight had taken 36 minutes and 30 seconds. Zenith’s pilot credentials were cemented, with the current collection’s Pilot Type 20 designed in Mr Blériot’s honour.