Model Heart"I bought it from a secondhand store here in São Paulo that only sells vintage medicine memorabilia. I have a thing with hearts. The only tattoos I have on my body are veins, from the tips of my fingers to the artery on my heart, and they were drawn on the top of the real ones."Lyophilised Heart"I have two hearts on my desk: a model one and this one, which is real, from a pig. It was lyophilised [freeze-dried], a process used to preserve tissues. I think it's because I lack one that I keep collecting hearts."OLD WINE BOTTLE"My father made a promise, right when I was born, that one day he would drink this cheap wine after my graduation. I finished college, so he drank it and gave the bottle to me."neon signage"Back in 2006, strip clubs from Rua Augusta started to destroy all their neons [due to a change in signage laws]. That is a piece of our history, so I filled a room with neon lights. We put some of them inside bar Volt."copper balls"I found them - and that's why Cine Joia is made of copper. Jóia means jewel in Portuguese. It was the original name of the theatre: copper never goes into jewellery. It's more a functional metal."
- Photography by Mr Robert Astley Sparke
- Words by Mr Mike Hodgkinson
It's the best skyline that I could have," says Mr Facundo Guerra, 39, looking out from his office over the original centre of São Paulo. "Because here I can see all downtown and I'm 2km away from all my operations." A couple of floors below him is his flagship venue, Lions Nightclub, and squeezed into the mismatched flank of buildings that rises up over the Liberdade district is his live music space, Cine Joia, a restored movie theatre. Nearby is the Catedral da Sé. "São Paulo was born a couple of blocks away from there - the original point zero mark."
Mr Guerra has become a prime mover in the renaissance of an area effectively deserted during the 1970s, and he currently runs six venues, including his latest bar offering, Riviera, a collaboration with innovative chef Mr Alex Atala to resurrect the former veteran bar of the same name. Mr Guerra's functional, unflashy office space reflects the temperament of somebody who has made a habit of getting things done - one open-plan hub, no partitions, and a single meeting room.
Darth Vader Head
"That Darth Vader concrete thing is not mine. It's really heavy."
Rat in a Wedding Dress
"I have this rat, but it's cute, it's a bride. It's a strange rat."
no mercy poster
"We had a revolution here in São Paulo [the Constitutionalist Revolution of 1932]. It's a reminder that we have to fight every day of our lives - this is stupid, I know."