Shades Of Blue: The Art Of Indigo Dyeing

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Shades Of Blue: The Art Of Indigo Dyeing

Words by Finlay Renwick

8 May 2026

From there, it’s all down to the experience and feel of the individual who is overseeing the job, an inexact science that makes aizome even more alluring. If you’ve seen a pair of jeans, a shirt or a chore jacket that’s been coloured using the original approach, you’ll immediately notice the shades of blue that run throughout the fibres. These will patinate and shift over time with wash and wear, almost like a living thing that ebbs and flows. It’s connected to its original environment in a way that few garments are.

Certain brands such as Blue Blue Japan – the clue is in the name – have made indigo a pillar of their designs, applying it to sashiko cotton tailoring, habutai silk shirts and even leather biker jackets. As mentioned, visvim knows its way around a fermenting vat. It also utilises a Japanese mud-dyeing technique – dorozome – that has been around for more than 1,000 years and produces unparalleled shades of brown and black. But that’s another story.

KAPITAL, OrSlow, Kaptain Sunshine and Beams Plus are all fellow Japanese brands with a deep appreciation for indigo. Even iconic European names such as Stone Island, whose approach to fabrication and colour development is legendary, owe something to the dedication and craft of those artisans in Tokushima and beyond. Those who were able to take a local plant, along with a handful of other ingredients, and create blue magic.

Blue magic