Meet Baume & Mercier – The Action Man’s Brand

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Meet Baume & Mercier – The Action Man’s Brand

24 August 2017

The new Clifton Club collection combines style with substance.

There is one thing that most modern professional gentleman value more than anything. We’re not talking about a Monzo card. No, we mean the ever-allusive concept of time. And while unfortunately we are unable to grant you any more minutes in your day, we can provide you with timepieces to help you maximise those precious seconds, whatever you might be doing.

While fine dress watches are all very well in the boardroom, they won’t always hold up during more physically demanding pursuits. So if you’re the kind of man for whom sport and exercise are priorities, we suggest you look to , a watch brand we’re excited to welcome to MR PORTER, which combines style with substance to great effect. Founded in 1830, Baume & Mercier is one of Switzerland’s longest-established watch brands. Every piece is designed in their Geneva studio and goes through the meticulous design and testing process you would expect of classic, Swiss-made timepieces.

And since we’re on the subject of saving you time, we would like to draw your attention to their Clifton Club collection, which offers a timepiece for every man. Combining a refined aesthetic with a decidedly sporty feel, these watches will hold their own whether you’re diving into the deep or wading through your emails in the office. Handy, that. Indeed, all the watches in this collection are water-resistant to a depth of 100m, and crafted from robust stainless steel. They also feature Swiss-made, automatic Sellita SW200 movements.

The Clifton Club collection, in ’s words, combines delicate Swiss engineering with “sporting elegance”, and none of the watches illustrates this like the NATO watch – with its bright orange rubber strap inspired by the hardy styles used in the British military. Alternatively, the Clifton Club Automatic 42mm Stainless Steel watch might be more your thing. A graphic black dial and slimmer design offers something a little more refined. I guess what we’re trying to say is: whatever your tastes, hobbies or line of work may be, your watch shouldn’t slow you down.