THE JOURNAL

Messrs Noah Schnapp, Finn Wolfhard and Caleb McLaughlin in Stranger Things 3, 2019. Photograph courtesy of Netflix
We sometimes wonder which is more boring: repeatedly living through the same conversation about the fact that we are currently living through the “golden age” of television or trawling listlessly down the menu on Netflix wondering what to watch next. Indeed, we can’t be the only ones who have finally sat down one evening and barely scrolled along the entirety of the “Trending Now” bar before it’s time for bed.
Mr Charlie Brooker recently admitted that commitment-phobia is undoubtedly drawing punters to his sci-fi anthology series Black Mirror, in that each episode is a complete piece that doesn’t require the almost three days (and nights) of solid watching that it takes to make sense of the finale of Game Of Thrones or any of the other big beasts of the small (and increasingly not-so-small) screen.
There are, however, a handful of shows that still provide that now almost mythical watercooler moment; that resonate beyond their respective streaming services to become talking points the next day, spoken in hushed tones for fear of blurting out spoilers. And for an even more select tier of programmes, this transcendence goes further. These shows seep so far into wider culture that you can see their impact on the way we collectively dress.
To this day, the great pillars that this greatest of times for television is built on remain The Sopranos, The Wire and Breaking Bad. All three were sleeper hits that challenged not just the medium but the way we as viewers consume it. However, save a smattering of Heisenberg T-shirts once the latter had truly broken ground, none of these could be said to have taken hold on the clothes we wear. For that sort of impact, you have to look towards Mad Men.
First airing in 2007, the arrival of Mad Men coincided with a general thrust towards a sharper, tighter silhouette. From the turn of the century, the twin forces of Mr Hedi Slimane and The Strokes had reintroduced men to skinny jeans, prepping them for Mr Thom Browne’s stunted suiting and Mr Tom Ford’s singular vision of masculinity. The groundswell was there, but Mad Men helped tip the revision of the early 1960s’ details-driven, trussed-up tailoring into the mainstream.
Since Don Draper’s Age of Aquarius recalibration, no one show has had anywhere near the same clout when it comes to your wardrobe, (although it’s worth noting the the belated influence Mr Larry David has had on our footwear, and Mr Donald Glover’s dominance at every red-carpet event). But if any series has stood out over the past few years, it is Stranger Things. Set in the fictional town of Hawkins, Indiana, it taps into not just nostalgia for the 1980s, but particularly of the suburban American vision of director Mr Steven Spielberg.
If Mr Spielberg wasn’t exactly on point at the time, his sartorial stock has risen since as we reappraise his earnest lumberjack shirts, printed tees and trademark trucker caps. Meanwhile, the marl sportswear and varsity jackets of the era have become a frequent touchstone for 21st-century designers – so much so that Nike, one of the original instigators of the trend, has revisited some of its own pieces and now reimagined them in collaboration with Stranger Things (some of which you’ll currently find on MR PORTER if you’re quick).
Meanwhile, the stars of the show itself have found themselves afforded considerable sway over the fashion industry – certainly for teenagers. Mr Finn Wolfhard leads the pack, fronting SAINT LAURENT’s AW19 campaign, while Ms Millie Bobby Brown is regularly featured in editorial pieces under headlines that contain the words “certified style icon” (and last year became Unicef’s youngest ever goodwill ambassador), which isn’t bad for someone who is yet to complete her GCSEs.
To return to the fashion week runways, recent collections have frequently used the 1990s as a point of reference, but the 1980s still loom large over nearly everything we wear – including how large it is. And while Dungeons & Dragons might not yet have the social currency it does for the Duffer brothers’ tight-knit crew, you yourself probably have an opinion on Daenerys Targaryen’s fiery dispatch of King’s Landing, so who knows?
Stranger Things Season Three is on Netflix from 4 July