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How To Make Any Idea Profitable

August 2016Words by Mr John Williams

Illustration by Mr Giordano Poloni

Have you got an idea kicking around your head that you can’t seem to let go? Perhaps a concept for an innovative website, a new product, a bestselling book? Or maybe some way to ditch the boss and get paid as a freelancer or consultant?

Whether you want to launch something just because you’re passionate about it, you want to make a side income, or want to make like Snapchat founder Mr Evan Spiegel and suddenly find yourself showered with untold millions, there’s never been a better time. Honestly. People all over the world have always had good ideas, but the difference now is that it’s easy to make those ideas happen – and to make some real money out of them.

You can publish your own book, sell your own music or create your own online shop in an hour or two. You have access to incredibly powerful tools (such as YouTube, MailChimp, Meetup and a host of other free or cheap online applications) to create whatever you want and to market it (or yourself) to a global audience. No matter how big your idea is, you can get some version of it up and running in a surprisingly short period of time. This, in any case, is what I found when researching my book Screw Work Break Free: How To Launch Your Own Money-making Idea In 30 Days. One caveat: success is not just about having the idea; it’s about using it wisely. Scroll down for a few quick tips on how you can turn your ideas into (the beginnings, at least) of a new business.