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The History
Founded in 1860 as a tiny shop on Ponte alle Grazie in Florence, Mr Giovanni Panerai’s “Orolegeria Svizzera” supplied equipment for the Royal Italian Navy in the early 20th century, including Rolex-engineered dive watches with its patented “Radiomir” luminescent coating. Now part of the Richemont Group, Panerai is a luxury brand in its own right, with a top-flight Swiss manufacture. The iconic “cushion” case shape remains, but today’s watches are more rigorously engineered than ever.
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