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Five Things To Know About The MR PORTER Block-Party

July 2016Mr Porter

Photograph courtesy of Mr Neil Rasmus/BFA.com

Apologies if we’ve been hammering it home somewhat this week, but, in case you weren’t aware, yesterday was the day that MR PORTER mounted our first ever block party in New York City – a neighbourhood celebration in close association with the most stylish shopfronts on SoHo’s Crosby Street: Jean Shop, Miansai, Fellow Barber and Saturdays NYC. The aim, loosely speaking, was to raise a glass (or two) to summer in one of the world’s greatest cities, bringing together a wide assortment of like-minded brands, great NYC food vendors (including Tacombi, Speedy Romeo and Morgenstern’s Finest Ice Cream), and, most importantly, great people – from the lattermost category, those joining us included Messrs Kellan Lutz, Johannes Huebl, and Nick Wooster, alongside various MVPs of the On The Town set. With everything that was going on – the party extended from the street, through each brand’s store into their backyards, with activities ranging from an interactive photobooth to a temporary tattoo stand – there was a lot to take in. Here, however, are the key take-homes that we would like to commit to posterity, for all those that weren’t able to come down:

THERE IS A FINE ART TO TIE-DYEING

Photograph courtesy of Mr Neil Rasmus/BFA.com

During the party, in the backyard of Mr Eric Goldstein’s rightly venerated denim emporium Jean Shop, guests were invited to tie-dye their own bandanas in a pleasingly bubbling vat of indigo. The impulse here, as is usually the case in these sorts of things, was to go crazy and just really let your heart speak via the medium of elastic bands (which in this case are applied to the folded bandana, pre-dyeing to create the typical tie-dye effect). This, of course, is the wrong impulse – those of us that actually consulted the charming young lady there to offer advice applied elastic bands in simple regular positions on a carefully folded or rolled bandana, and were rewarded with professional-looking symmetrical patterns. Those of us that didn’t were met with scarves that looked worryingly like one of those ink blots psychoanalysts show pyschopaths in films.