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What’s New: Exclusive Bamford Watches To Brighten Your Day

5 days agoWords by Mr Alex Doak

Ever since Swatch’s funky fashion watches pioneered precision injection-moulding 36 years ago, polymer timepieces have held a certain charm, even when compared to their more classic steel or gold counterparts.

And, if we’re considering the investment, with a little TLC and the odd battery change, rubber watches could, in fact, outlast the finest Swiss-made watches out there (plus, all those soon-to-be obsolete smartwatches) as well as offering something a little different; an air of fun and irreverence.

Carefree joie de vivre is what Mr George Bamford is going for this summer, with his new and exclusive Mayfair Sport – a rainbow of quartz-driven, rubber-strapped watches priced enticingly at £350, all cased up in vivid shades of high-impact polymer. Just the time – and just in time – to hit the beach.